SatNav Technologies geared for 100% market shares of Window’s phones

Hyderabad, April, 2009: SatNav Technologies, the market leaders of GPS Navigation in India has geared up to grab a major market share in Window’s phones and have tied-up with major Windows phone dealers as their partners. All the dealers of Asus, i-mate, HP and HTC bundle the SatGuide maps as a key value add with various phone models for the customer and sell them in the Indian market.

With this tie-up SatNav Technologies will extend their map data to all Windows’ phones present in the market. The software is bundled with phones like Asus P527, P750, i-mate Utl 8502, 9502 and HP. Now, the software will also be bundled onto HTC’s high end mobile phones like P3470 and will be sold in all stores across India. However, Users purchasing HTC Diamond can avail this GPS service for an additional cost of Rs. 300. Depending on the demand gradually for the value add function, the company will bundle it with all the models which are to be launched in the future.

SatNav has been consistently forging newer partnerships and now with these tie-ups company will surge further ahead as the market leaders in the Window’s phone market. “SatNav has always been venturing into new and innovative horizons when it comes to GPS. Presense of SatGuide maps on all the prominent Window phones is a definite advantage for SatNav Technologies as it will give us an edge over all our competitors by securing 100% shares of the Window’s phone market. Customers purchasing any of these models will get a hands-on experience of our service,” said Mr. Amit Prasad, Founder, CEO & MD of SatNav Technologies. SatGuide has a rich data base of 200+ cities and more than 15 lakh POIs (Points-of-Interest) which are ATMs, hotels, businesses, shops, Cinema Halls, etc to choose from. This gives more probabilities of finding your destination. Most people traveling from one city to another will find this as a blessing in disguise. SatNav Technologies hopes to make GPS a mass market product by introducing services like LCU for the masses to use.

SatNav has a multi-pronged strategy to not only grow the GPS market in the country but emerge as the leading player in the process. It aims to gain from the first mover advantage it has since the time it developed navigation systems in 2002 and commercially launched it in 2005.

About SatNav Technologies

Incorporated on January 9, 2004, SatNav Technologies is an ISO certified IT Products Company that is a pioneer in Navigation, Intelligent Transportation Systems (ITS) and Business Infrastructure Management Solution (BIMS) related products. SatNav’s products include an immensely popular GPS Navigation Product SatGuide available at hundreds of stores all over the country including leading retailers like Croma, EZone, Reliance, ABRL, Staples among others - that is helping customers “Never Get Lost!” , variants include Navigation solutions for dedication navigation devices, PDAs, Phones, Laptops, Desktops, SatGuide Logger among others. Also in SatNav portfolio are unique products; a Business Infrastructure Management System, a-mantra; and an online directions portal Roadsofindia.com, among others.